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Service interruption alerts?

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QUESTION: Why doesn’t SunRail send text messages when there’s a service interruption?

ANSWER: Great question.

The SunRail Customer Advisory Committee has been fighting for a text alert service for a year.

Their requests fell on deaf ears of SunRail’s former leadership team, which kept making excuses for why the text alert system was unneeded.

The committee members – regular riders charged with speaking up for the consumers – said putting service interruption alerts on Twitter was not adequate.

SunRail staff said a text messaging service would cost too much and would distract staff.

The SunRail marketing team even presented the results of a rigged survey to try to shut down the discussion.

Enter SunRail’s new CEO Nicola Liquori. After hearing the request, she decided that SunRail will offer text message alerts when a train is delayed or canceled. The details are still being worked out.

In just six months Ms. Liquori has set a new standard for excellence at SunRail.